Do you cache or not? By default SQL Server cache stores the data & query plan in cache to provide better performance for your queries. Similary caching is also included in SQL Server Reporting Services where this caching can shorten the time required
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Still most of the users in SQL Server 2005 are afraid of using SSIS - SQL Server Integration Services for their ETL process and procedures. I would say the newbie users are in luck to obtain help easily on the web by referring to the blogs and forums/newsgroups
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